Old Dominant story of business assumptions
- Business is primarily about profits and loss
- Only Shareholders matter
- Limitless physical resource world
- Capitalism works
- Given opportunity, business people cheat
- Business works because people are competitive and greedy - Invisible hand effect
New Story of Business
- Business are for a purpose.
- Business creates value for everyone
- Most people work ethically and business increasingly have ethics
- Capitalism works because Humans are complicated and cooperate to create value
- Business and capitalism are the greatest system of social cooperation. Competition is important but value creation is the main engine of capitalism.
- Business is primarily about profits and loss
- Only Shareholders matter
- Limitless physical resource world
- Capitalism works
- Given opportunity, business people cheat
- Business works because people are competitive and greedy - Invisible hand effect
New Story of Business
- Business are for a purpose.
- Business creates value for everyone
- Most people work ethically and business increasingly have ethics
- Capitalism works because Humans are complicated and cooperate to create value
- Business and capitalism are the greatest system of social cooperation. Competition is important but value creation is the main engine of capitalism.
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